Design Thinking: Customer Experience
LinkedIn Learning Review
Location
Online(Course Link)
Dates
On Demand
Course Categories
Business and Management
Certficate
Yes()
Language
English
Course Fees
US Dollar 15.94 (Check Course Page for Last Price)No. of Attendant
Unlimited
Acquired Skills/Covered Subjects
- What is customer experience (CX)?,Why is customer experience important?,The business value of customer experience,The core components of customer experience
| Provider Name | LinkedIn Learning |
|---|---|
| Training Areas |
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| Website | https://www.linkedin.com/learning/ |
| About The Provider |
LinkedIn Learning is an American website offering video courses taught by industry experts in software, creative, and business skills. It is a subsidiary of LinkedIn. It was founded in 1995 by Lynda Weinman as Lynda.com before being acquired by LinkedIn in 2015.Microsoft acquired LinkedIn in December 2016. |
Customer expectations are higher than ever before, and business success is becoming more and more dependent on a company's ability to meet or exceed those expectations with nearly every interaction. Customer experience—or CX—is the summary of all the interactions a company has with a customer over time. While understanding how to consider and choreograph those interactions is undeniably complex, at its core, customer experience is about something quite simple: relationships.
In this course, frog's director of strategy, Geoffrey Schwartz, introduces you to customer experience and why it's important in today's hypercompetitive world. Geoffrey breaks down the different components that make up a customer experience, like archetypes, activities, interactions, and experience principles. Throughout the course, he uses real-world examples to demonstrate how those components come together to form a company's relationship with their customers.
At the end of the course, you'll have the foundational tools needed to take a holistic view of an organization's customer experience and identify opportunities that can deepen relationships and drive loyalty.
