Public Relations Foundations: Media Training
LinkedIn Learning Review
Location
Online(Course Link)
Dates
On Demand
Course Categories
Media and Photography
Certficate
Yes()
Language
English
Course Fees
US Dollar 15.94 (Check Course Page for Last Price)No. of Attendant
Unlimited
Acquired Skills/Covered Subjects
- Selecting your spokesperson,Knowing your journalist,Preparing for interviews,Interviewing on Skype and social media
| Provider Name | LinkedIn Learning |
|---|---|
| Training Areas |
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| Website | https://www.linkedin.com/learning/ |
| About The Provider |
LinkedIn Learning is an American website offering video courses taught by industry experts in software, creative, and business skills. It is a subsidiary of LinkedIn. It was founded in 1995 by Lynda Weinman as Lynda.com before being acquired by LinkedIn in 2015.Microsoft acquired LinkedIn in December 2016. |
With traditional media outlets, 24-hour news sites, Twitter, and Facebook all competing for attention, getting your message broadcast—and received—the way you want can be tricky. In this course, PR expert Deirdre Breakenridge identifies the qualities of a good media spokesperson, what to expect from interactions with journalists, how to enhance your message with stats and sound bites, and how to cater your delivery and message to specific media channels and audiences.
